Monday, February 14, 2011

I'm on a brand mana. rush

i'm in middle of my brand mana. task. just nothing so important but i would like to share that our advertising majors is not easy how it looks like! From planning a commercial to production! First in the planning stage, you'll need a ton of research in order to understand your target market, you need to be fully aware about them. their characteristics, their weakness and almost everything about their behavior. Then you'll need to create an ad strategy that corresponds to it's ad objective and marketing objective and then execution.


here in brand mana. we focus on over-all aspect in keeping the brand's reputation. we design our vehicle, kiosk or the store, uniforms of the employees, newletter, building signs, display poster.. etc.
it's so exciting in a way that you'll like reformatting a computer but it is definitely hard.. CONCEPT is needed and i think this is the hardest thing to do build a concept about it.

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